Archives

Cannabis from the Consumer POV

• by Tom Larsen | Mar 20, 2019 |
• Operations, Planning, Sales |

Recently I’ve been studying the cannabis industry from the consumer point of view. With decades behind me owning and managing consumer product brands, I was curious to see how

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Who is your Customer?

• by Tom Larsen | Jun 21, 2017 |
• Marketing, Operations, Organization, Sales |

Making a great product is the minimum standard to be in business. Many founders and creators think that is the entire goal of the business. They are correct that this is the top priority. But,

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Do Consumers matter to a wholesale brand?

• by Tom Larsen | Jun 10, 2015 |
• Marketing, Organization, Planning |

Everyone’s relationship with your Company is predicated on MAKING MONEY.

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