The New Website
- by Tom Larsen | Feb 24, 2022 |
- Design, Gratitude, Marketing, Sales |
Now that I’ve talked to business owners, I realize just how important my perspectives on defining the other person’s point of view in advance actually is.
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Now that I’ve talked to business owners, I realize just how important my perspectives on defining the other person’s point of view in advance actually is.
ReadIn the past, disruption in business terms was when a new entrant to an existing market was doing some aspect radically different. Airbnb was a new kind of lodging (instead of hotels/motels). Uber was a new kind of transportation option (instead of taxis/busses). Blockbuster and Netflix in their own ways were new ways to get … Continue reading You thought you understood disruption
ReadThis activity was almost entirely meaningless 25 years ago, yet now represents tens of millions of people doing things every minute of every day that were unheard of in 1995.
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This means quality is rooted in the expectations of the person making the quality distinction. Think about that for a second amongst all the quality reports or online rating systems…
ReadMost websites lack the ability to guide a visitor to their destination and instead present a strip across the top of the home page that has lists of more pages where they MIGHT find more pertinent information relative to their visit
ReadYour site is compared to other sites not related what so ever to what you do. Not your competitors – the UNIVERSE. Like it or not, your entire business is….
ReadWe all post and comment at Facebook or Linkedin. We all write emails and send texts to each other. We all comment on blogs and websites. All those words. Words, words and more words. And wherever your words go, they are copied and stored and very likely will last beyond your lifetime. Are your words … Continue reading Your words last forever
ReadHow good a job you have done making your processes simple for your people or your customers is determined not by how wonderful you think it looks from the inside. The quality of the simplicity is determined by the ease with which the user can get done what they need to get done for them to progress.
ReadMaking a great product is the minimum standard to be in business. Many founders and creators think that is the entire goal of the business. They are correct that this is the top priority. But,
ReadOpportunity in business comes from doing something, a service or product, that others are NOT already doing
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