The New Website
- by Tom Larsen | Feb 24, 2022 |
- Design, Gratitude, Marketing, Sales |
Now that I’ve talked to business owners, I realize just how important my perspectives on defining the other person’s point of view in advance actually is.
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Now that I’ve talked to business owners, I realize just how important my perspectives on defining the other person’s point of view in advance actually is.
Read
Over the the past year, I largely wrote about change and disruption. I even had a blog about change in March, Pre-Pandemic. Change and disruption are inextricably linked which generally creates resistance to change because it creates disruption. Most people do not seek disruption. It is less predictable than status quo.This past year has been … Continue reading Change, Disruption and 2020 in Review
ReadWe talk so much about disruptive technologies and how positive they are. We rebuild after disaster disruptions, often for the better. What if we treated COVID-19 as a disruptive technology or disaster?
ReadIn the past, disruption in business terms was when a new entrant to an existing market was doing some aspect radically different. Airbnb was a new kind of lodging (instead of hotels/motels). Uber was a new kind of transportation option (instead of taxis/busses). Blockbuster and Netflix in their own ways were new ways to get … Continue reading You thought you understood disruption
ReadA year ago I was just emerging from the crushing weight of having lost my spouse and best friend almost a year earlier. Over this entire period I have spent a lot of time trying to figure out what is the “new normal” for my life going forward. I even had the good fortune to … Continue reading 6 ways to search for “New Normal” – plus a bonus
ReadThis is a once in a lifetime opportunity. We can choose to work to forecast the end, or we can choose to invest this time spent at home INCREASING our connections with people. We have the time!!!
ReadThis activity was almost entirely meaningless 25 years ago, yet now represents tens of millions of people doing things every minute of every day that were unheard of in 1995.
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This means quality is rooted in the expectations of the person making the quality distinction. Think about that for a second amongst all the quality reports or online rating systems…
ReadNo one would dream of waiting until the day before the wedding to plan and invite the guests. Yet, we know from our own experience that millions of people wait until Christmas Eve to shop for Christmas day.
ReadMost websites lack the ability to guide a visitor to their destination and instead present a strip across the top of the home page that has lists of more pages where they MIGHT find more pertinent information relative to their visit
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